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Is your brand’s ego too big for accessibility?

Brand ego vs. user choice: Why your visual identity must be confident enough to flex

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A pair of old, dark green wellington boots standing upright on a grey tiled floor, symbolising a brand that is too rigid or too big for its intended purpose.

When to use HTML buttons vs. links for accessibility

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A true story of neurodivergent anxiety and the HR forms that felt like a crime

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Doffing the cap: The 1980s school rule that taught me the ROI of kindness

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Creating an accessible DOB field group using select menus

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From comfort seams to clean code: why Primark’s quiet upgrades define true accessibility

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Debunking the myth that mobile viewports do not require a hover state

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Do I need to add an accessibility statement to my website?

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